Agency: Spot On

Client: Proem Behavioral Health

Role: Art director, lead designer, motion designer, editor

I had the opportunity to create an explainer video to present Proem’s evidence-based behavioral health software. In close collaboration with the client, we carefully aligned the visuals with the script before diving into the storyboarding process. This project involved tasks like replicating UI screens and recreating the provider’s on-screen experience within the animation. I sourced stock videos and photography that complemented their clean brand. I handled the animation and editing, and I’m thrilled to report that the video received a very positive response from the client! A shortened "teaser" trailer was also created for use at trade shows, using this video as its foundation.